BRINGING SALES AND MARKETING TOGETHER FOR SMALL AND MIDSIZE BUSINESS ... In business, words sell.
Let's talk about how the right words can breathe new life into your sales and marketing--Web Marketing, Blogs, Corporate Communication, SEO, SEM, E-Commerce, Copywriting, Sales Presentations, Sales Proposals, Marketing Materials, Sales and Marketing Management--and Sales PERFORMANCE.
Great name for the website, by the way. As a professional copywriter I can appreciate what you're saying. Words sell. There's nothing worse than advertising that's great as far as looks go – wonderful graphics / print / video. But what the advert is saying through language is pretty ridiculous. Especially when there are spelling mistakes. But not just that, selling the product itself through cumbersome bad writing techniques or technical language, or sentences that just don't sell exciting, is a mistake too many companies make. My experience has also shown that many companies don't KNOW how to put their product into words, or don't know how to actually adequately DEFINE their product.
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Great name for the website, by the way. As a professional copywriter I can appreciate what you're saying. Words sell. There's nothing worse than advertising that's great as far as looks go – wonderful graphics / print / video. But what the advert is saying through language is pretty ridiculous. Especially when there are spelling mistakes. But not just that, selling the product itself through cumbersome bad writing techniques or technical language, or sentences that just don't sell exciting, is a mistake too many companies make. My experience has also shown that many companies don't KNOW how to put their product into words, or don't know how to actually adequately DEFINE their product.
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